Wednesday, October 20, 2010

NPD's fallout: Angst if you do, Angst if you don't

Folks, if you remember last week, the NPD announced that they were no longer posting up the hardware and software sales to the public. It hurt me so much that I didn't post up any numbers that have been shown. But the NPD has finally released its reason why. And sure enough, it makes me mad

She explained, "We’ve long acknowledged that our reporting of monthly point-of-sale purchases (covering new physical sales of hardware, software and accessories only, not used game sales) did not represent 100 percent of the consumer spend on the industry."

NPD said earlier this month it would stop reporting specific U.S. monthly hardware sales figures and video game software sales figures, although the group said it may release some unit sales data on a case-by-case basis. The firm still reports dollar-sales figures from retail.

The majority of the industry's consumer spend still happens at physical video game retailers, said Frazier. But business models based on digital downloads, virtual item buys, mobile apps and subscription models are generating more and more revenue for game companies.


100%? Digital Downloads? HOW DARE YOU! How am I to prove my overly-bias attitude towards a game console if you decided not to show the sales figures of every system released that month? Oh I am angry at the fact that you took away my reason to be a jerkass. And don't you dare pull your "Unnecessary Angst" on me.

"Since new physical sales at retail have been down for some months now, the news that the industry is beleaguered has been widely covered, and it has caused unnecessary angst for many," Frazier said.

NPD reported last week that combined digital, used and rental game sales were between $2.6 and $2.9 billion for the first half of the year, in addition to the $3.7 billion spent at physical retail on new games, hardware and accessories for the period.


Oh you just didn't. YOU JUST DIDN'T. HOW DARE YOU!

Now am I to brag that the Playstation 3 outsold the Wii if you refuse to release the numbers? This makes me so mad that I want to start a Video Game variation of the Tea Party

Works Cited:
Gamasutra

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